Books by Jonathan Salem Baskin
Bright Lights & Dim Bulbs: The Year in Marketing Buzz, Brilliance & Buffoonery, So You Dont Have to Repeat It -- 2010 Edition
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Branding Only Works on Cattle: The New Way to Get Known (and Drive Your Competitors Crazy)
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A Thousand Words Why We Must Fight the Tyranny of Brief, Vague and Incomplete
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Today in the Histories of Social Media
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