Basic and Advanced Focus Groups - David L Morgan
-20% with code BOOKS
Shipping in 31-37 days
30-day return policy
Taking a "bi-level" approach, this book gives readers a complete picture of focus groups with coverage of both the "how-to" and the why, and argues against there being any one right way to do the research.
You May Also Like
TOP
Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect
-20% with code BOOKS
In stock at our supplier
TOP
Never Split the Difference: Negotiating as if Your Life Depended on It
-20% with code BOOKS
In stock
TOP
The 7 Habits of Highly Effective People. 30th Anniversary Edition: Powerful Lessons in Personal Change
Jim Collins, Sean Covey, Stephen R. Covey
-20% with code BOOKS
In stock
TOP
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity
-20% with code BOOKS
In stock at our supplier
TOP
The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness
-20% with code BOOKS
In stock
TOP
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
-20% with code BOOKS
In stock at our supplier
TOP
Vienna: How the City of Ideas Created the Modern World
-20% with code BOOKS
In stock at our supplier
TOP
The Infinity Machine: Demis Hassabis, DeepMind, and the Quest for Superintelligence
-20% with code BOOKS
In stock at our supplier
TOP
The Hard Thing about Hard Things: Building a Business When There Are No Easy Answers
-20% with code BOOKS
In stock
TOP
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity
-20% with code BOOKS
In stock at our supplier
TOP
Co-Intelligence: Living and Working with AI
-20% with code BOOKS
In stock at our supplier
TOP
Surrounded by Idiots Revised & Expanded Edition: The Four Types of Human Behavior and How to Effectively Communicate with Each in Business (and in Life)
-20% with code BOOKS
In stock at our supplier
TOP
The Common Good Economy: A New Compass
-20% with code BOOKS
In stock at our supplier
TOP
The Effective Executive: The Definitive Guide to Getting the Right Things Done
-20% with code BOOKS
In stock at our supplier
TOP
The Obstacle is the Way: The Ancient Art of Turning Adversity to Advantage
-20% with code BOOKS
In stock at our supplier
TOP
Extreme Ownership: How U.S. Navy SEALs Lead and Win
-20% with code BOOKS
In stock
Description
Taking a "bi-level" approach, this book gives readers a complete picture of focus groups with coverage of both the "how-to" and the why, and argues against there being any one right way to do the research.
More Information
| Author | David L Morgan |
|---|---|
| Publisher | Sage Publications |
| Release year | 2018 |
| Cover type | Softcover |
| EAN | 9781506327112 |