Customer Experience - James Seligman
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A book that provides the theory and practice of Customer Experience or CEM. The content explains to the reader the importance of customer loyalty and lifetime value and its bottom-line impact. Practical examples are included on building the customer experience journey and going beyond expectations, building a strong relationship between the seller and the buyer.
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Description
A book that provides the theory and practice of Customer Experience or CEM. The content explains to the reader the importance of customer loyalty and lifetime value and its bottom-line impact. Practical examples are included on building the customer experience journey and going beyond expectations, building a strong relationship between the seller and the buyer.
More Information
| Author | James Seligman |
|---|---|
| Publisher | JAMES SELIGMAN |
| Release year | 2021 |
| Cover type | Softcover |
| EAN | 9798201280406 |