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Applied Behavior Analysis, Global Edition - William L. Heward,Timothy E. Heron,John Cooper,John O. Cooper

English
2020-02-17
€90.96 €113.70

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Appropriate for all upper-level courses in basic principles, applications, and behavioral research methods. This text provides an accurate, comprehensive, and contemporary description of applied behavior analysis in order to help students acquire fundamental knowledge and skills.Applied Behavior Analysis provides a comprehensive, in-depth discussion of the field, offering a complete description of the princ ... Full description

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Description

Appropriate for all upper-level courses in basic principles, applications, and behavioral research methods.

This text provides an accurate, comprehensive, and contemporary description of applied behavior analysis in order to help students acquire fundamental knowledge and skills.

Applied Behavior Analysis provides a comprehensive, in-depth discussion of the field, offering a complete description of the principles and procedures for changing and analyzing socially important behavior. The 3rd Edition features coverage of advances in all three interrelated domains of the sciences of behavior?theoretical, basic research, and applied research. It also includes updated and new content on topics such as negative reinforcement (Ch. 12), motivation (Ch. 16), verbal behavior (Ch. 18), functional behavioral assessment (Ch. 25), and ethics (Ch. 29).

More Information

Author William L. Heward, Timothy E. Heron, John Cooper, John O. Cooper
Publisher Pearson
Release year 2020
Cover type Softcover
EAN 9781292324630
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€90.96 €113.70