Creating the Customer Driven - Jeannette A. Woodward
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How can libraries make a difference in their communities when customers choose to hang out in the spacious, well-stocked new bookstore instead? With the goal of helping libraries market their services using low-cost or no-cost techniques, Woodward shares practical lessons for any library's revitalization inspired by the success of mega bookstores.Bookstores have succeeded by focusing on the customer, and li ... Full description
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Description
More Information
| Author | Jeannette A. Woodward |
|---|---|
| Publisher | American Library Association |
| Release year | 2005 |
| Cover type | Softcover |
| EAN | 9780838908884 |