F-Commerce Handbook - Paul Chaney,Paul Marsden
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The 10 Secrets to Selling on the World's #1 Social NetworkFacebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by selling on Facebook.The f-Commerce Handbook shows you how. From the co-editors of Social Commerce Today, The f-Commerce Handbook delivers practical guidance, proven strategies, and best practices to profit from Facebook as a direct sales ... Full description
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Description
The 10 Secrets to Selling on the World's #1 Social Network
Facebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by selling on Facebook.
The f-Commerce Handbook shows you how. From the co-editors of Social Commerce Today, The f-Commerce Handbook delivers practical guidance, proven strategies, and best practices to profit from Facebook as a direct sales channel.
The f-Commerce Handbook reveals ten smart but simple secrets for running profitable sales events on Facebook, all designed and proven to build your business and monetize your efforts.
- Capitalize on impulse purchasing
- Get customers emotionally involved with your product
- Use social media as an "experience delivery mechanism"
- Create powerful social incentives
- Make customers feel indebted to buy from you
Facebook is the selling tool of the future. Start building your f-commerce strategy now, and start making Facebook pay today by turning "Likes" into "Buys."
More Information
| Author | Paul Chaney, Paul Marsden |
|---|---|
| Publisher | McGraw-Hill Education Ltd |
| Release year | 2012 |
| Cover type | Softcover |
| EAN | 9780071806138 |