Google Inc. A Case Analysis - Melanie Hagar,Antigone E. Kokalias,Masai Mwinzi
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A comprehensive case study of Google Inc. This book provides an in depth review of Google's past 3 years business and financial accomplishments as well as a relative comparison to key competitors. Specific recommendations are made concerning the competitive environment and strategic directions Google should focus on to capitalize of emerging opportunities.
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| Author | Melanie Hagar, Antigone E. Kokalias, Masai Mwinzi |
|---|---|
| Publisher | CreateSpace Independent Publishing Platform |
| Release year | 2019 |
| Cover type | Softcover |
| EAN | 9781494278175 |