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Learning Consumer Economic Behavior - John Lok

English
2022-05-10
€27.81 €34.76

-20% with code BOOKS

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In my this book, the main important aim, I give examples to explain how to apply psychological and behavioral economic both view point related methods to predict consumer individual behavior to let businessmen learn how to choose the reasonable or right methods to attract consumers to choose to buy whose products or consume whose services to win competitors more easily. I write this topic main aim to explai ... Full description

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Description

In my this book, the main important aim, I give examples to explain how to apply psychological and behavioral economic both view point related methods to predict consumer individual behavior to let businessmen learn how to choose the reasonable or right methods to attract consumers to choose to buy whose products or consume whose services to win competitors more easily. I write this topic main aim to explain how to apply behavioral economy methods to predict consumer behavior or employee behavior. In my this book, I shall indicate UK and US some public or private entrepreneurs' model, how to apply behavioral economy methods to predict whose marketing behaviors in macro economy view point as well as organizational behavior in micro economy view point both. Different industries have different unique marketing consumption models.

More Information

Author John Lok
Publisher Notion Press
Release year 2022
Cover type Softcover
EAN 9798886848861
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€27.81 €34.76