Marconomics - Ken R. Blawatt
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Marconomics is about human economics. This text introduces marconomics, examining how the use of the social sciences, consumer behavior in particular, is used to explain and develop economic activity. Blawatt argues the philosophy and principles of the classical school of economic thought are problematic and should be replaced with a new model.
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Description
Marconomics is about human economics. This text introduces marconomics, examining how the use of the social sciences, consumer behavior in particular, is used to explain and develop economic activity. Blawatt argues the philosophy and principles of the classical school of economic thought are problematic and should be replaced with a new model.
More Information
| Author | Ken R. Blawatt |
|---|---|
| Publisher | Emerald Group Publishing Limited |
| Release year | 2016 |
| Cover type | Hardcover |
| EAN | 9781786355669 |