In Pivot, startup wizards Remy Arteaga and Joanne Hyland go beyond the lean startup to provide you with a revolutionary new model for managing individual and corporate startups based on testing, experimentation, learning, and adaptation.

While it may have been a good first step in the right direction, the lean startup model, with its focus on managing risk, has little to offer when it comes to managing and reducing the many uncertainties that can bedevil the best laid plans of startup entrepreneurs and corporate entrepreneurs alike. In its place, Arteaga and Hyland propose a three-phase approach consisting of:

1 Plant: The Discovery phase. You get proven strategies and techniques for generating fresh ideas, conceptualizing new business opportunities, clearly stating new business concepts, and defining a compelling business startup vision.

2 Pivot: The Incubation phase. The authors arm you with powerful tools for testing underlying assumptions and identifying business uncertainties, while developing actionable business experiments that quickly get you to your pivot point.

3 Propel: The Acceleration phase. You'll discover time-tested methods for precisely setting the pace of business scale-up and growth so as to capture the opportunity, without exceeding organizational tolerances or exhausting limited resources.

In addition, the Pivot companion websites feature a digital toolkit for implementing the authors' methodologies. With powerful tools corresponding to the Plant, Pivot and Propel phases, it makes adapting the Pivot model to your specific startup situation quick and easy. Supplying a comprehensive innovation management framework along with powerful tools for minimizing business uncertainties, learning faster and better than the competition, and changing your innovation game, Pivot is an indispensable resource for entrepreneurs, corporate entrepreneurs, innovation strategists, venture capitalists, and angel investors.