Tested advertising methods - John Caples
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A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.
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Description
A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.
More Information
| Author | John Caples |
|---|---|
| Publisher | PBooks |
| Release year | 2024 |
| Cover type | Softcover |
| EAN | 9798330360086 |