The Marketers Customer Data Platform Resource Book - Berry Thompson
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This concise guide to Customer Data Platforms has been written to help marketers who are thinking about investing in one better understand what capabilities it can deliver, and what financial benefits it can bring.
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Description
This concise guide to Customer Data Platforms has been written to help marketers who are thinking about investing in one better understand what capabilities it can deliver, and what financial benefits it can bring.
More Information
| Author | Berry Thompson |
|---|---|
| Publisher | Lulu.com |
| Release year | 2019 |
| Cover type | Softcover |
| EAN | 9780244760717 |