Struggling to deal with the inconsistent Ad performance? Tried multiple interests, custom audience but still couldn't find winning audience? Is there a way to identify the missing block to fix the ad account performance? Absolutely yes! Learn how to launch a perfect ad campaign that minimizes the risk of advertising wastage and overcome the barriers to sales between you and your Target Addressable Market. Learn how to unlock the secret path for a successful campaign! In the cut-throat competition, it's time to adopt a new approach and set processes to attain the objectives of your business. Welcome to The Proformance Marketer. _________________________________________________________________________ ABOUT THE AUTHOR Harshith is a performance marketer who has handled Ad spends of $7M+ and 100+ brands across various niches in a span of 3 years. In this process, the author understood the effort that goes into managing ad accounts on any ad platform which contributes 8% of the overall performance. The author here pens down the other factors that contribute to 92% of the performance.