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Using Focus Groups: Theory, Methodology, Practice - Ivana Acocella,Silvia Cataldi

English
2020-10-21
€241.26 €301.58

-20% with code BOOKS

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Drawing on the authors′ thirty years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process.Loaded with real world research examples from across the social sciences, and learning features such as ′expert advice′ and ′concepts and theories′ boxes, as well as end of chapter exercises and further ... Full description

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Description

Drawing on the authors′ thirty years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process.Loaded with real world research examples from across the social sciences, and learning features such as ′expert advice′ and ′concepts and theories′ boxes, as well as end of chapter exercises and further reading, this is the perfect manual for novice researchers who want to conduct a successful focus group.

More Information

Author Ivana Acocella, Silvia Cataldi
Publisher Sage Publications UK
Release year 2020
Cover type Hardcover
EAN 9781526445605
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€241.26 €301.58