Books by Fred Selnes
Marketing Management: A Customer-Centric Approach
Even Johan Johan Lanseng, Fred Selnes
-20% with code BOOKS
In stock at our supplier
Customer Portfolio Management: Creating Value with a Large Leaky Bucket of Customers
Fred Selnes, Michael D. Johnson
-20% with code BOOKS
In stock at our supplier
Marketing Management: A Customer-Centric Approach
Fred Selnes, Even Johan Lanseng
-20% with code BOOKS
In stock at our supplier