Books by Waldemar Pfoertsch
B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence
Philip Kotler, Waldemar Pfoertsch
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Ingredient Branding: Making the Invisible Visible
Philip Kotler, Waldemar Pfoertsch
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B2B Brand Management
Philip Kotler, Waldemar Pfoertsch
-20% with code BOOKS
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Ingredient Branding: Making the Invisible Visible
Philip Kotler, Waldemar Pfoertsch
-20% with code BOOKS
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Transformational Sales: Making a Difference with Strategic Customers
Philip Kotler, Waldemar Pfoertsch, Marian Dingena
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Transformational Sales: Making a Difference with Strategic Customers
Philip Kotler, Waldemar Pfoertsch, Marian Dingena
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H2H Marketing: The Genesis of Human-to-Human Marketing
Philip Kotler, Uwe Sponholz, Waldemar Pfoertsch
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An Instructors Manual to H2H Marketing Case Studies: Teach Human-to-Human Marketing Effectively
Kejsi Sulaj, Philip Kotler, Uwe Sponholz, Waldemar Pfoertsch
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