Books by Peter S. H. Leeflang
Building Models for Marketing Decisions
Dick R. Wittink, Philippe A. Naert, Peter S. H. Leeflang, Michel Wedel
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Building Implementable Marketing Models
Philippe A. Naert, Peter S. H. Leeflang
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Modeling Markets: Analyzing Marketing Phenomena and Improving Marketing Decision Making
Tammo H. A. Bijmolt, Koen H. Pauwels, Jaap E. Wieringa, Peter S. H. Leeflang
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Modeling Markets: Analyzing Marketing Phenomena and Improving Marketing Decision Making
Tammo H. A. Bijmolt, Koen H. Pauwels, Jaap E. Wieringa, Peter S. H. Leeflang
-20% with code BOOKS
In stock at our supplier